Predictive Intelligence

Target future value.
Not past behaviour.

Retargeting audiences are based on what someone did. Skubl predicts what they'll do next — scoring every user for LTV, churn risk, and conversion probability before they take any action.

J
User #8492
Active now
High LTV
Predicted 12M LTV£4,200
Churn RiskLow (4%)
Next Best ActionUpsell Pro
Lookalike PoolSegment A
Recommended: Add to "Enterprise Upsell" audience and increase bid modifier by 40%.
ML Capabilities

Predict. Segment. Activate.

From raw behavioural data to actionable audience segments — Skubl handles the modelling so you can focus on growth.

LTV Scoring

Every visitor gets a predicted 12-month LTV score the moment they land. Use it to adjust bids in real-time — paying more for high-value prospects and less for tire-kickers.

  • Real-Time LTV Prediction
  • Bid Modifier Integration
  • Cohort Value Tracking
Subscription SaaS

"We reduced churn by 31% without touching our product."

A project management SaaS used Skubl's churn prediction model to identify at-risk users 30 days before cancellation. Automated email sequences triggered by risk score reduced monthly churn from 4.2% to 2.9%.

Read case study
-31%
Monthly Churn Rate
4.2% → 2.9% in 90 days

Audience Accelerators

Pre-built ML models ready to deploy.

MLE-commerce

LTV Prediction Model

Pre-trained ML model for e-commerce LTV forecasting.

RetentionSaaS

Churn Risk Scorer

Identify at-risk subscribers 30 days before cancellation.

SegmentationCRM

RFM Segmentation

Recency, Frequency, Monetary analysis out of the box.

ActivationAds

Audience Sync Pipeline

Push segments to Meta, Google, TikTok automatically.

Predict who will buy before they do.